Discover the Latest in Professional Gear
Stay ahead of the game with our newest arrivals. Explore cutting-edge cameras, lenses, and accessories, handpicked to elevate your creative projects.
Why Focus Film?
At Focus Film, we are passionate about storytelling and the tools that make it possible. As a dedicated provider of premium camera and gear rentals, we cater to professional filmmakers, photographers, and content creators who demand nothing but the best. With years of industry experience, we understand the challenges of capturing the perfect shot, and we’re here to support your creative journey with equipment you can rely on.
Test room
Focus Film Rentals has proudly supported numerous high-profile projects in collaboration with top production houses, film directors, and agencies
These underline collaborations Focus Film Rentals’ commitment to excellence and its reputation as a trusted partner in the media industry.
Got Questions? We’ve Got Answers!
Find quick answers to common questions about our services, gear, and rental process. Still have more queries? Feel free to reach out!
Does Focus Film Rentals offer pre-loaded kits or custom-built camera packages for specific shooting styles?
Absolutely. We curate kits for different production needs:
- Ready-to-Shoot Kits: Pre-configured setups for common production types like interviews, handheld, car rigs, or high-speed filming.
- Custom Builds: Let us help you assemble the perfect kit—camera, lenses, accessories, power, and monitoring—based on your visual language and technical requirements.
- Test & Tweak: Visit our prep space to test your build and make adjustments before the shoot day.
How can Focus Film Rentals support my production team with equipment testing before the shoot?
We provide thorough pre-production support to ensure your team is fully prepared:
- Pre-Shoot Testing: We offer on-site or in-house testing of all rented equipment, allowing your team to familiarize themselves with the gear before the actual shoot.
- Test Runs: Whether it’s a camera, lighting setup, or grip equipment, we’ll help you perform test shots to ensure everything operates seamlessly.
- Technical Assistance: Our team will guide you through the testing process, ensuring the equipment meets your technical specifications and project needs.
How does Focus Film Rentals ensure equipment reliability and minimize on-set technical issues?
We take equipment reliability seriously to keep your production running smoothly:
- Rigorous Quality Checks: Every item is inspected, cleaned, and tested before and after each rental by certified technicians.
- Maintenance Logs: We maintain detailed service records for each unit, ensuring consistent performance and traceability.
- Backup Options: For critical shoots, we offer optional backup units or fast replacement guarantees in case of emergencies.
Can Focus Film Rentals collaborate with my production team during the planning phase?
Absolutely — we aim to be a true production partner, not just a rental provider:
- Pre-Production Consultations: Our team can join your prep meetings to recommend gear configurations based on script, location, or budget.
- Crew Coordination: We liaise directly with your DOP, 1st AC, gaffer, or producer to ensure every technical detail is accounted for.
- Budget Optimization: We help balance creative ambition with cost-effective gear choices, ensuring you get the best results within your budget.
Does Focus Film Rentals provide recommendations based on my shooting environment or scene type?
Yes — we go beyond equipment lists and offer creative-technical guidance:
- Environment-Specific Advice: Whether you're shooting in low light, extreme heat, or underwater, we help you choose gear that performs best in those conditions.
- Scene-Based Recommendations: Need a setup for handheld chase scenes or ultra-slow-motion shots? We suggest the ideal camera, lenses, stabilization, and accessories tailored to your vision.
- One-on-One Consultation: Our team of experienced professionals is available to review your storyboard, shot list, or treatment and guide your equipment decisions accordingly.